Project Management Coordinator Alexis Nickole has a knack for strategic communication. During her time at Western Michigan University, she interned in the athletic department, capturing live game content for social media. Alexis also sharpened her marketing skills working with a youth soccer club, boosting engagement and awareness across platforms.

Outside of work, Alexis is all about collaboration and teamwork—values learned from playing Division I soccer at WMU. She also took a service trip to the Rosebud Reservation in South Dakota, where she got to experience a powwow firsthand. The cherry on top? “Returning to my old soccer club to give back through social media marketing, completing the ultimate full-circle moment,” she says.

Asked about a fun fact, she relates: “I have a twin. I think that’s fun.”

Andrew Serra, Manager, Paid Media, has previous experience as an SEO analyst and data analyst. He’s an experienced paid media and ad ops manager with a demonstrated history of strategizing and executing media plans across multiple channels for a wide range of clients. As a leader of the ad operations side of Rebel, Andrew has helped train specialists in GA4 and Google Tag Manager.

Analytics is clearly the right field for Andrew, who notes that he loves “getting people the results they want and making a difference in our clients’ lives.”

Senior Graphic Designer Ashley Boronin comes to Rebel with a wealth of graphic design experience in higher education, technology, and more.

Over time, she’s honed her skills and learned about what she truly enjoys. “As a designer, I’m passionate about building visually exciting brands, websites, and social creative in both digital and print formats,” she says. “I love pushing the envelope and blending what I’m passionate about – within and outside the field of design – and turning it into a more impactful experience for Rebel clients and their audiences.”

Account Executive Caitlyn Triggs has been in the restaurant industry since she was 14. She took on her first real marketing job at a brewery. Following that experience, she was hired as a Marketing Assistant at The Edge gym, where she transitioned into the role of Marketing Manager.

“I love interacting with all different types of people,” Caitlyn says. “My clients are pretty representative of what I like to do and what I’m passionate about, so it’s exciting to talk to them and work with them every day. Having worked at small businesses such as restaurants, I know the difference marketing makes in their success, so it feels good to know I can make a difference for clients, regardless of their size.”

Casey Collins, Senior Manager, Paid Media, came back to us after a brief NYC detour. “I came back because I wanted to return to an agency that was local and allowed me to be part of an in-person team. I was also happy to reconnect with my old coworkers and meet plenty of new ones.”

He says that he strives to be as much like Larry David as possible, especially in social interactions. “I even did standup comedy for about six months and got paid to do it.”

Before joining Rebellion Group, Senior Project Manager Christina Botta was a Senior Account Manager, creating promotional products and point-of-sale displays that helped elevate in-store brand experiences. “I’ve also been fortunate to be selected to participate in a mentoring program, where I provided guidance and support to new hires to help them develop their careers,” she adds.

Christina is all about new experiences and embracing the unknown. “I’m passionate about travel, particularly to Europe where I’ve explored Italy, Ireland, Scotland, and Portugal,” she says. “I’ve also learned to find happiness in every moment, even when things don’t go according to plan. I don’t follow the crowd — I thrive on the unconventional and constantly challenge myself.”

Quality Assurance Analyst Christopher Byars is a person who “is not satisfied unless I feel I’ve put forth my best effort.” And that’s a great attribute for a QA Analyst.

Beyond the workday, you can find Chris “either at home cooking, watching old and terrible B movies, playing video games, or at a card shop trying hard to not waste all my money on a new board game or card set.”

Creative Director Corey Hutchison has more than 10 years of design experience, expanding across multiple mediums including print, digital and web. With primary focus in UI and UX design and development, he’s also skilled at photography, marketing strategy, project management and email marketing. Corey has worked in industries including newspaper, wide format printing, trade shows, electronic, sports fitness and nutrition, MMA, headphones, sound technology, and web design.

Corey believes the fact that he’s an only child compels him to be independent and to stand out from the crowd, so we Rebels try not to spoil him with extra attention.

Craig D. Wilson, VP of Strategy, has extensive client-side and consulting experience with proven success in leadership, branding, marketing research, strategy, planning and execution, product management, profit and loss management, and consulting in business-to-consumer and business-to-business organizations, as well as launching products, product lines, and businesses.

As Rebel’s vice president of marketing strategy, Craig believes in a holistic teamwork approach. He’s “learned that the answers to complex business challenges lie within the knowledge, intellect, and willingness of employees, partners, and clients.” In other words, he plays nicely with everyone.

Cyd Moreno, Manager, Paid Media, has worked in several industries, most recently for an infant adoption law firm, where she successfully targeted the estimated 2% of the population interested in their services, increasing leads, revenue, finalized adoptions, and decreasing cost/conversion from $2,000 to $200.

“I love working with people who enjoy what they do and want to learn, give, and inspire. That’s why I joined Rebel,” she notes. “My mantra is ‘Use money and love people. Don’t use people and love money.’ I actively practice inspiring, supporting, and facilitating positive change and ‘good trouble.’”

Marketing Intern Dan Mohajerin has a knack for digital content and customer experience. Before joining Rebellion Group, he edited videos for gaming content creators, racking up tens of millions of views. He also interned at an international financial services firm, moving customers from paper to digital, and worked at Eastern Connecticut State University organizing career fairs to connect students with employers.

Dan is truly an onion (peel a layer…). He’s lived on a farm, cared for animals, and even helped host haunted hayrides. A boxer who trained alongside a UFC champ, he’s all about stepping out of his comfort zone. He’s traveled to the Middle East (yes, Iran and Dubai), and once stumbled upon a giant wall at a hockey stadium with a photo of himself from 10 years ago. “I’m all about ‘sonder’—the idea that every stranger has a complex, vivid life—and it fuels my curiosity and empathy,” he says.

David Benoit has over a decade of experience in agency work and has built hundreds of websites. Specializing in email marketing and automation technology, David is invested in the art of optimizing and automating workflow for the benefit of clients and employees.

David’s never-ending quest for improvement is reflective of his personality: he’s never afraid to step outside of his comfort zone to learn more. David’s philosophy aligns well with the Rebel mission, and his dedication to innovation makes him a perfect fit for the company.

VP, Client Delivery & Technology, David Givens began his odyssey in digital marketing in 1997 and brings a wealth of experience to Rebel in project management, quality assurance, and automation. He leveraged his experience and savvy as a project manager while working with brands such as Middlesex Health, Caremark, Konica Minolta, Liberty Bank, McDonald’s, and more.

David is no stranger to rebellion. He says, “the six saddest words in business are ‘we’ve always done it that way.’” David brings projects to life by approaching and aligning solutions with a greater vision. He comes with an excitement to explore synergies and discover nimble efficiencies to develop meaningful results.

As a data engineer, scientist, research designer, socio-cognitive behavioral psychologist, medical doctor, and “decision-making developer,” Dr. Christopher Nocera comes to Rebel with a deep understanding of why we as consumers and tech users make the decisions we do from a biological, neuroscience, and behavioral perspective.

Chris has served as co-founder, head of product, CTO, Chief Scientist, and CIO – all in service to the goal of creating user and customer experiences that result in engagement, sales, and loyalty.

Ad Ops & Analytics Specialist, Dylan O’Connor notes that he’s creative, outgoing, thinks outside the box, and blazes his own trail in life. “I enjoy trying new things and keeping an open mind,” he adds.

That adventurous spirit has led him to take on some pretty daring challenges: Dylan has parasailed in Aruba, zip-lined through the rainforest in Saint Lucia, and has even gone swimming with sharks in Turks and Caicos.

VP of Client Services Gail Zaharek comes to Rebel with a depth of account management experience in both client and agency roles, specializing in B2B healthcare. Her project portfolio includes experience in lead generation strategy, new business, and process optimization.

“I love the psychology and neuroscience of marketing, how people think, and how we translate that into our craft,” she notes. “The culture at Rebel is a great fit for me since the environment is open to amplifying our strengths and matching them to our client’s needs.”

Account Director Greg Davis has more than 13 years of client services experience. He’s worked with marketing agencies all over Connecticut and has had the pleasure of working with clients like Mastercard and American Airlines.

When working with clients, Greg likes to take a hands-on approach to ensure they achieve their goals on time, within budget, and with a smile on their faces. His positive attitude is infectious — whether he’s in a Zoom room or conference room, you know he’s dedicated to making a difference.

Account Executive Jack Curran is a man of many talents, including public relations, “Game of Thrones” trivia, and playing the piano, guitar, and drums. He has a strong background in economics, communications, and business management, making him the perfect Rebel to morph and adapt to emerging trends in the industry.

He’s also a part-time pizza chef at an Italian restaurant renowned for its authentic dishes. You may be wondering what his favorite pizza topping is. “I’m a classic guy, I always go for pepperoni as my go-to. Every once in a while I’ll experiment and try something crazy like a cheeseburger pizza.” Pizza party at Rebel, anyone?

Lead videographer Jesse Petrini is a self-taught artist and technician. His professional journey began at a young age, when he started making videos from a GoPro, after which he pursued video production as a career.

Among the clients he created content for along the way are Nike, Red Bull, Monster Energy, NBC, Osprey Backpacks, and many professional athletes and influencers. But he eventually quit his corporate job and created his own comprehensive service production house.

He might be a video producer extraordinaire, but he is also a pizza aficionado (“pizza is brain food,” he states inarguably) and is also a fan of craft beer.

Creative Manager Jon Feld has worked in content creation for more than 25 years and has experience developing and managing content marketing campaigns and strategies. He has mastered every level of the content creation process—from directing teams to editing drafts—and develops dynamic content for clients across a range of industries.

Despite his wealth of experience, Jon is always open to learning something new and enjoys working closely with his team members. He values diversity of skills on a team and strives to absorb all he can from coworkers with different backgrounds and perspectives.

Paid Media Specialist Josh Marcial comes to Rebellion Group with past experience as a creative marketing manager, digital marketing associate, and digital marketing and social media strategist.

“I want to create positive change that will impact the marketing industry,” he says. “I am also a firm believer in the Mamba Mentality, created by Kobe Bryant. I even have a “Be Great” tattoo, which I live by.”

A competitive weightlifter and bodybuilder, Josh is also a dedicated online gamer (but single-player story mode only please).

Creative Director Justin Girard comes to Rebel with more than 10 years of marketing and design experience honed at several agencies.

Justin’s greatest accomplishment? “Making a career out of doodles and weird ideas,” he says.

But on a more serious note, he makes no secret about the passion he has for what he does or about his own expectations for his work. “Creating fulfills my inner purpose and I seek to push boundaries with my work,” he notes. “If you don’t break rules, don’t expect to break through.”

According to eCRM and Marketing Automation Strategist Karan Patil, one of the core lessons he learned about life and work came from the NBA’s Philadelphia 76ers: “trust the process.”

“The process,” he asserts, “teaches me to fall in love with the journey and not worry about the destination because staying true to the process every time makes me realize that the goals and milestones will happen as a side effect. The process helps me to grind, be responsible, and embrace the possibilities that come with it.”

You name a project — website, social media, mobile app, branding, and more — and Senior Project Manager Kat Cantillo has probably worked on it. Starting as an intern for a university website, she came to Rebel from a previous post as a senior account manager.

Kat enjoys nothing more than a challenge. “I like evaluating problems to find the best solution for a client, whether it’s something in the norm, or straying off the path to find a hidden opportunity to get to the desired end result,” she says. “Collaborating with like-minded people to achieve those goals is part of the process.”

Senior Graphic Designer Kate Gore is not afraid to design outside the box. She lives by the motto “anything is possible in design; you just have to be willing to push the envelope.”

With more than seven years of marketing and design experience, Katelyn has worked within many verticals. Before joining Rebel, she worked with another Connecticut-based agency assisting in the creative execution of client websites, landing pages, email newsletters, and various digital marketing tactics. From healthcare to finance to senior living, she’s done it all.

Honing his expertise as a copywriter for several Boston and Connecticut agencies during the past decade, Associate Creative Director Kevin MacPhee’s calm, unflappable nature and staunch belief in core tenets are especially evident in his approach to punctuation.

“Don’t be alarmed,” he says. “I tend not to use exclamation points. I also believe pineapple is good on pizza, and I prefer not to use the Oxford comma. Both can get contentious.”

“I’m comfortable in the quiet moments where the thinking happens,” he adds. “Whether working alone or in a group setting, the thinking part of our job is the foundation for everything else. Good ideas and good writing start with good thinking.”

Kevin Skrocki. The name itself whispers of quiet dedication. Not the roar of self-promotion but the gentle hum of creativity at work. A designer, yes. But also a professor shaping the next generation of visual thinkers. These titles barely scratch the surface.

Kevin is a craftsman of ideas and a weaver of visual stories. He approaches each project, each student, with a rare humility, a deep-seated respect for the power of design. Thoughtful, he listens more than he speaks. And when he does speak, his words, like his designs, are precise, considered, and carry the weight of quiet brilliance. Kevin is a rising star. But he isn’t chasing the spotlight. He’s too busy solving problems, big and small, for brands of every shape and size. His canvas? The visual world. His tools? Ingenuity, empathy, and a profound understanding of the human connection to design. He lets his work speak for itself. And it speaks volumes.

Business Development Kieran Tindall has dabbled in the industry since 2019 and continues to take on any project handed to him, no matter how challenging. Kieran has experience in nearly every aspect of marketing, from organic social media content to technical SEO.

Kieran’s primary motivation? “I find that doing projects and solving problems that most people would avoid are the ones I enjoy the most,” he says.

Early in her career, Project Manager Kristen Kuselias worked for a financial company as a project manager in their global technology center. “Working with language barriers and new and emerging technologies at the outset of the internet and information globalization, it was a fast-paced, exciting time,” she says. “In fact, I recall sitting in a meeting where the ‘big idea’ was ‘imagine if brokers could access the same type of information on their phones as they do on their laptops?’”

Since coming back to the workforce after being a stay-at-home mom, Kristen has worked in the e-commerce fulfillment and experiential marketing industries. “There’s nothing more satisfying to me than watching something truly unique and successful come into being based, in many cases, on a simple idea,” she notes.

Kristen has many talents. A former captain of a United States Tennis Association (USTA) team, she’s also done songwriting for several great musicians, including Darius Rucker’s (AKA Hootie) lead guitarist and bass player.

Director, SaaS Implementation Kyle Sheldon has more than seven years of experience working in the technology industry. At Rebel, he builds and develops new software and improves our current tech systems.

Kyle, who typically goes by “Sheldon” around the office, is a true Rebel at heart. He said: “I try to do what I think is right, not just what is expected of me. Under-promise and over-deliver is my motto. Always do more than required and always help when you can.” Sheldon ignores the status quo and forges his own path, perpetually keeping Rebel ahead of the game.

Creative Manager Kyle Wood’s childhood dream was to direct movies. Then again, his real-life childhood was pretty busy. From winning a Mickey Mouse card contest at age 9 and being a talented athlete (he attended “professional basketball camps”), to winning poetry awards in college, Kyle’s always lived and dreamed big.

His goal today? “To rise to the occasion, work with the best of the best, and prove to everyone that I’m a born Rebel,” he says.

When he’s not producing content at Rebel, you can find Kyle “reading; playing minigolf; going to the beach; visiting breweries, coffeehouses, and restaurants; and taking day trips to explore New England.” He also enjoys napping, going to concerts (he’s a big metal and emo fan), video gaming, and watching movies and TV.

It’s a good thing he had time to dream during childhood because adulthood is definitely keeping Kyle busy.

As far as marketing goes, it seems as though there’s nothing Senior Project Manager Laurel Whittier hasn’t done in her accomplished career. She’s filled every role from marketing manager and web designer to organizational communications manager and creative director.

So, what’s been propelling Laurel throughout her career?

“I love problem-solving,” she says. “I have an innate capacity to figure it out and a resourceful nature geared to overcoming difficulties. I’m always pushing boundaries to see what’s possible and have a deep curiosity to understand the ‘why’ of things.”

Senior Videographer and Editor Marc Manzi has worked in film and video production for 15 years. While he prefers working in post-production, he’s skilled in shooting, editing, motion graphics, photography, lighting, audio mixing, and more. When it comes to film; if you can name it, Marc has probably dabbled in it!

Marc’s passion for film and video production began in his freshman year of high school, and he has since overcome many challenges and obstacles to get where he is today. Though he identifies as a logical person, he’s not afraid to toss logic out the window to follow his passions—a trait that has served him well over the years.

Mark Anderson might be the Director, Business Intelligence & Strategy for Rebel, but he’s also a formidable Dungeons and Dragons player and a published author. He also, as he tells it, “Made Queen Latifah laugh during a production meeting.” Don’t you really want to know what he said to her? So do we!

His missions include: refuse to stop learning, refuse to slow down, and refuse to disbelieve in himself.

Associate Director of Paid Media, Matt DiStasio has spent the last 6 years working with various marketing agencies throughout Connecticut. He has an extensive background in branding and offline marketing strategies and works closely with Rebel clients to optimize their businesses through paid media, programmatic and native display advertising, and search engine optimization.

A man of many talents, Matt was voted “most comedic” in high school. “It’s been downhill since then as I’ve failed to live up to the title,” he says.

With a background in sales and client relations, Account SUPERVISOR Max Franklin loves a challenge. He likes to roll up his sleeves and get his hands dirty through active participation in client projects and deliverables.

As part of Rebel’s Account Team, Max most enjoys collaborating with clients and fellow Rebels. He’s very team-oriented and is always looking to learn and grow — both professionally and personally.

He also has a passion for chess and always thinks two steps ahead, so when it comes to his clients, he’s always anticipating their next move.

Director, Talent & Culture, Mel Nardiello provides Rebel with operational support and also helps identify new talent to expand the team. Previously, Mel was the head of marketing at the New Britain Museum of American Art where she was responsible for marketing and design for the museum.

“Working in the arts, you find yourself surrounded by artists who have mastered questioning rules and pushing boundaries to create incredible works,” she says. She’s delighted to work for an agency that does the same.

Web Developer Mireille (pronounced “Mee-Ray”) Gallegos came to Rebel after nearly a decade as a front-end developer at an agency. Her work spanned from landing pages to university sites and everything in between.

A hallmark of Mireille’s approach to… well, everything is that she’s not afraid to take non-traditional paths to reach her goals. For example, during the pandemic, she created a new Halloween tradition: “reverse trick or treating,” in which she made gift boxes of candy and left them on the doorsteps of friends and family.

Director of SEO Nate Szymanski’s role at Rebel is optimizing clients’ websites so they rank highly on search results pages for the most relevant keyword phrases. As he puts it: “I help get websites found by users and crawled by Google.”

Nate aligns completely with our company’s moniker. “I’ve felt like a rebel my whole life because I always sought after doing things I was interested in instead of doing what everyone else was doing.”

Put simply, Neil knows hospitality. He brings his extensive experience in the restaurant and event industry to Rebellion Group. With 15 years behind the bar, managing restaurants, collaborating with top chefs, and operating event spaces, he truly understands what it takes to create memorable experiences. His passion for hosting and ensuring that everyone has a great time is evident in everything he does. Neil’s expertise even extends to crafting beautiful cocktails from scratch.

When not at Rebellion, Neil enjoys spending time with his two amazing kids (“My constant source of both inspiration and exhaustion”).

Account Coordinator Owen Wood didn’t come to Rebellion Group via a traditional agency path, although he interned at one in the summer of 2023. Prior to working in digital advertising, he worked as part of the mechanical assembly team for automatic sliding doors at the Stanley Black & Decker factory in Farmington.

An accomplished Brazilian jiu jitsu practitioner, former captain of his high school wrestling team, and high school and college rugby player, Owen enjoys a challenge. “It’s part of why I’m here,” he says. “I love the versatility of being able to do something new every day and consistently change my head space to deal with different client challenges and objectives. It makes it fun to come to work each day and keeps me on my toes.”

Senior Account Executive Rachel Silverstein comes to Rebel with established sales experience and is an accomplished marketer on both the client and agency sides.

She also loves a challenge: Rachel once took a nine-day cruise to Haiti, Aruba, and Curaçao — islands she’s always dreamed of seeing. That philosophy extends to her approach to nearly everything. “I like to challenge the status quo and expand outside the box to allow creativity and innovation to shine through in taking an idea to the next step,” she says. “Why settle when you can achieve so much more?”

Web Developer Rob Kalajian has worked in his field for nearly two decades and has significant experience in the gaming and e-sports industry. He combines technical skills with storytelling and content creation in his web development projects to better engage with his target audience.

Rob claims he “can’t leave well enough alone,” and is always itching to improve or innovate the projects he works on. When faced with a problem, Rob goes to any length to solve it. He even developed his own dice game at one point, selling more than 1,000 copies and becoming a staple of many game-night lineups.

Developer Rob Voss has more than 20 years of professional experience as a full-stack, full life-cycle software engineer. He has experience working on the entire software product life-cycle, from the concept and prototype stage to production and release.

A problem-solver by nature, Rob enjoys thinking of new and innovative ways to accomplish goals and loves to ask (the big, scary) questions, such as: “What if we try to do it like this?” At Rebel, he takes that innovative approach to meet the challenge of technology growth and services for current and future clients.

Manager, Search Engine Optimization, Ryan Bremer is a jack of all trades. Not only does he have extensive experience with SEO but he also comes to the table with skills in data analysis and website content creation.

He works with our technical and content SEO team members to increase traffic and conversions on clients’ websites. He is always perfecting his craft, having multiple certifications from Google and HubSpot, and constantly learning more every day.

Senior Graphic Designer Ryan Edgely’s mad talents and skills are manifested in each of his contributions to Rebel’s projects. He also enjoys life. A lot. He’s dedicated to a wide range of pursuits: Nature, fishing, Autumn, horror movies, breakfast, beer, firepits, soccer, and drawing.

“I enjoy drawing in my downtime,” he says. “Been doing it for as long as I can remember. Wish I did it more. A few of my favorite illustrators are Jason Edmiston (beautiful, realistic style), Lance Inkwell (funny cartoon style), and Sam Heimer (dark and twisted style).”

Sam Barrett, Rebellions’s Senior Vice President, Client Services, has always been a man on a mission.

After serving in the U.S. Army as a special operator in the 75th Ranger Regiment (yup, those dudes who fearlessly jump out of helicopters), he turned his formidable focus and talents to marketing. His journey has encompassed senior roles in agency and publishing, including Head of Business Development at the world’s first micro-influencer agency, Takumi; Group Head of Sales for LadBible, the largest social media publisher in the world, reaching over 500 million people each week; and more.

Director of Brand Experience Samantha Manz is our jack of all trades. From digital to event marketing, there’s nothing this go-getter can’t do. With over five years’ experience in account management, Sam has worked at a variety of agencies in Connecticut and New York.

Sam is collaborative, detail-oriented, and always thinking far outside the box. She likes to push boundaries and is always looking to try new things, and not just in marketing. She owns a small cottage food bakery where she specializes in honey-lavender blondies and espresso cupcakes.

A native Floridian who relocated to the northeast both for seasonal variation and the wealth of hiking opportunities, Senior Project Manager Sarah Riedel is motivated by her never-ending quest to expand her skills in the digital marketing space.

Throughout her career, she’s worked in project management and client services at advertising agencies in both Connecticut and Florida. She’s worked in restaurant and food service, healthcare, senior living, transportation/mass transit, and education. Her ability to keep track of multiple projects at once (and stay on top of things, despite the different subject matters) is a skill she developed after years of working in diverse industries.

Creative Strategist & Content Creator Sasha Medile’s background is, to say the least, diverse. She’s worked in high-end jewelry tradeshows, nonprofits, and luxury BCorp tea and coffee brands. She’s mastered influencer marketing on Instagram and TikTok and has e-commerce and affiliate marketing experience with BIC. In the nonprofit world, she managed marketing for an exhibit on forced labor in construction, handling everything from website design to social media. More recently, she’s been all over email and social media campaigns for jewelry and antique shows, including The Original Miami Beach Antique Show. 

It’s no surprise that she has a strong independent streak. “I’ve been a rebel since I was 2, ignoring parental advice like ‘Don’t touch that lightbulb!’ in favor of curiosity, which led to some enlightening (and burnt) experiences.” Over time, Sasha’s stubbornness evolved into a determination to challenge the norm. “Now, I naturally question accepted practices, whether it’s rethinking a social media calendar to improve efficiency or trusting my gut to ask tough questions when I disagree with a project’s direction.”

Director of video production Scott Serencha has more than 10 years of experience in marketing, technology, and web development services, overseeing account and project management for local and national clients.

At Rebel, he’s responsible for managing web design and development teams to provide high-quality, thorough technology solutions for clients, while keeping website and web application projects on-time and on-budget. Scott also schedules team resources and prioritizes tasks for web designers and developers.

Creative designer Swav Cembrzynski works alongside the chief branding officer, vice president of content and creative and design director to ensure the finest quality work is delivered to Rebel’s clients. He helps guide projects, ensuring they stay on track and meet client branding guidelines.

His role also includes mentoring peers and providing support needed along the way. With 17 years of graphic and web design experience, Swav is an expert in UI/UX web and app design, as well as print, branding and logo design. His other many talents include video recording and production, music composition and photography, as well as front-end development (html/css).

Director of Paid Media Tim Conroy has more than five years of experience working within the paid media space in roles involving accounting, paid search and social, display, programmatic and analytics/reporting. He provides assistance to the media team with paid media campaign builds, optimizations, planning, and strategy.

From web marketing, web analytics, and media planning to ad copy testing and keyword strategy, Tim knows his numbers well.

With marketing and video production experience in the New York news market and at a Fortune 500 company, Tim is a passionate content creator skilled in various aspects of both on-camera and behind-the-scenes work. He also hosts his own podcast and actively develops his personal brand on social media.

As a Production Assistant, Tim seeks to leverage his creative talents on both our video production team and for Rebel Marketing. Outside of work, he enjoys exploring nature, live music, a good laugh, and loves his New York Mets and Miami Dolphins.

Todd DeLuke, Director, Business Development, is an out-of-the box, results-driven marketer with over 15 years of advertising experience that provides years of valuable historical consumer analytics with proven messaging that saves clients time, energy, and money. He has the ability to create responsive, efficient campaigns that trigger consumers’ buying decisions.

Todd works to build teams and environments in which everyone succeeds. “My success is ultimately measured by the impact of our strategic initiatives and the value we bring to our clients and partners,” he says. “I am committed to being a catalyst for growth and positive change, driven by a relentless pursuit of excellence and a collaborative spirit.”

Before joining Rebel, Account Executive Tom Mudge did a lot of jazz gigs, worked retail for a couple of years, and studied hard, earning both a Bachelor of Music, Jazz/Jazz Studies, and an MBA at the University of Hartford.

While his background may not intuitively point to digital marketing, Thomas is looking to take on a fresh challenge and build his skillsets. “I enjoy experiencing new things, being outside of my comfort zone, and learning,” he says. “I love the feeling of doing something hard I couldn’t do before. Rebel seems like a home for those ideas.”

Junior Graphic Designer Tyler Ouellette’s background features a blend of graphic design and marketing experience. He’s designed an annual report for a national nonprofit and worked in the esports sector with sponsors. On the marketing side, he’s gained experience in both the education and wholesale sectors. “Having experience in both design and marketing gives me a broader perspective on projects, allowing me to approach them with insights from both fields,” he says.

Tyler’s personal direction has been a testament to unpredictability. “No matter what the world expected, I’ve always followed what felt right for me,” he asserts. “Growing up, everyone thought I’d go into math, science, or business, but when I said I wanted a creative career, they weren’t too thrilled. They thought it wasn’t a good fit or that I wouldn’t land a job. But I stuck with my passion and went all in. Now, looking back, I have no regrets. Life’s unpredictable and exciting — sometimes, all it takes is taking a chance and trying something new!”

Fun fact: Tyler says that, “No plastic water bottles are safe from me. I unconsciously hold them very tight, and by the time I’m done drinking, they look like they’ve been squeezed by a sasquatch.”

Art Director Veronika Zhikhareva (or V, as we call her) is a design superhero. At Rebel, she unleashes design powers to create aesthetic works of art, for both digital and print. Whether it be newsletters, brochures, websites, or social media content, there’s nothing Veronika can’t do.

What motivates V? Spite, mostly: “The only reason I even learned about graphic design as a career field is because my high school art teacher didn’t think I’d make it in a fine art school.”

Social Content Creator Wei Guo started his career behind the lens taking portraits for social media with an iPhone. From these humble origins, Wei’s career evolved into making music videos for a variety of artists. But he discovered his greatest passion creating hype/promo videos for several NCAA sports.

“Active” is a word that helps describe Wei. Whether it’s snowboarding, hiking, basketball, or going to the gym, he’s constantly in motion. He recently began sitting down, but only to teach himself piano through YouTube.

You’ll know when he runs out of fuel, though. “My personality is directly proportional to the amount of caffeine in my body.”